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Our People

Tim Olafson

Co-Founder, Stone-Olafson

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Tim Olafson

Cred:

  • Co-Founder, Stone-Olafson

  • Executive Vice President, Angus Reid Strategies (Vision Critical)

  • President, Ipsos Observer

  • Senior Vice President and Managing Director, Ipsos-Reid Canada West


Client Success:

Audi, Calgary Stampede, Air Canada, MIT Tech Review, Government of Alberta, Volkswagen Canada, The City of Calgary, Farm Credit Canada, ATCO, SAIT


Best At:

Brand strategy, communication testing, anything qualitative, figuring out issues within organizations, bad puns.


Tim’s cool and collected ability to listen and then provide astute practical advice is second to none, and he has an instinctive ability to find creative solutions on the spot. He's the kind of person you want at the table when your organization is under pressure; when you're the decision-maker upon whom so much depends; when you need someone to come up with a completely different way of thinking about an issue, or when you just need a sounding board. He’s an excellent blend of researcher and trusted consultant: concise, perceptive, thorough, and unflappable.

Insights

Calgarians are spending less on tickets and more on paintbrushes. Here's what that shift tells us about where arts engagement is headed.

CASE STUDY

From the Audience to the Studio: How Calgary's Relationship with the Arts Is Changing

Calgarians are spending less on tickets and more on paintbrushes. Here's what that shift tells us about where arts engagement is headed.

A community resource to support experience-based organizations with timely consumer research.

CASE STUDY

Engaging Audiences with Experiences

A community resource to support experience-based organizations with timely consumer research.

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